Sector / Roofing
Roofing
- Storm & emergency roof replacement lead capture
- In-market homeowner targeting on Meta & Google
- Crew-ready job routing by service area
Paid Ads for Roofing & HVAC
We run the ads.You run the business.
RidgeLine Digital builds and manages Meta & Google ad systems for US roofing and HVAC contractors — engineered for real, route-able leads, not vanity clicks.
System Status● Operational
- Campaigns Launched
- 0
- Ad Spend Managed
- $0
- Average ROAS
- —
Data pending — honest zero-state. Real numbers appear as we earn them.
// The Growth Pipeline
Three steps to unstoppable growth
No black boxes. Every stage has a deliverable and a deadline. Here is exactly what happens after you book a call.
- 01
Audit
We map the leak before we fix the pipe.
- Full account & funnel teardown of your current ads
- Competitor & local market demand scan
- Conversion tracking & call routing audit
- A written 30/60/90 action plan — yours to keep
- 02
Launch
Campaigns built like spec sheets, not guesses.
- Meta & Google campaigns structured for route-able leads
- Landing pages & creative built for your trade
- Call tracking & CRM hand-off configured
- Daily monitoring for the first 14 days
- 03
Scale
Spend more only when the math holds up.
- Weekly performance review & budget reallocation
- Creative testing pipeline refreshed monthly
- ROAS & cost-per-lead reporting you actually read
- Quarterly strategy call to plan the next push
// Industries We Serve
Built for the trades that live and die by the phone
We don't run ads for everyone. We go deep on home-service contractors where a single job pays for a month of ad spend.
Sector / HVAC
HVAC
- Seasonal tune-up & install campaign scheduling
- Emergency repair call tracking & dispatch hand-off
- Financing offer creative built to convert
Sector / Solar
Solar
- High-intent homeowner qualification funnels
- Net-metering & incentive geo-targeting
- Booking-to-site-survey pipeline optimization
// Before You Book
Questions, answered straight
We require a minimum of $1,000/month in ad spend on top of our management fee. Most clients land between $1K and $5K to start. We scale spend only when the cost-per-lead math holds up — never just to grow our management cut.
No. We work month-to-month after an initial 90-day build phase. That first window is where we lay tracking, launch campaigns, and find what converts. After that, you stay because the leads show up — not because a contract forces you to.
Campaigns typically launch within 7–10 days of onboarding. Real, route-able leads usually start flowing in weeks 2–4 as the platforms optimize. We won't promise overnight results — we'll promise a system that compounds.
A 30-minute working session, not a sales pitch. We review your current ads (if any), map where your best leads should come from, and hand you a written 30/60/90 plan — whether or not you end up hiring us.
Meta (Facebook & Instagram) and Google (Search, Performance Max, and Local Services Ads where eligible). We lead with the platform your customers actually use in your market, not the one that's easiest for us.
// Intake Module
Ready to grow?
Tell us about your business. We'll come back within one business day with a few slots for your strategy call.
Work Order / Strategy Call Request#RL-2026